Zion Market Research

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Food & Drink

Hey, Food, what’s your Function?

For decades, consumers picked their food based on characteristics such as how it looked, tasted or smelled. Increasingly, shoppers are picking what they buy and consume depending on the role it plays in reducing the risk of disease and promoting good health.   So-called functional foods have been sold in grocery stores and specialty outlets for years — think calcium-fortified Tropicana orange juice or Activia loaded with probiotics — but a […]

todayFebruary 4, 2020

Food & Drink

Celiacs Diners Beware: Your Gluten-Free could be Gluten-Full

About a year ago Jessica Mahar, who was diagnosed with celiac disease around 2005, got sick from a local restaurant because the menu said the dish was served with gluten-free brown rice, but actually was served with gluten-containing farro. Even if a restaurant menu says an item is gluten free, new research says there's a good chance some gluten will end up on your plate. Thirty-two percent of restaurant foods labeled gluten-free actually contain […]

todayApril 22, 2019

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