insert_link Fashion Katherine Power launches “Merit,” a Five-Minute Clean Beauty Brand Katherine Power is unveiling her “most personal project yet.” Katherine Power, the co-founder and CEO of Who What Wear, is launching a clean, cruelty-free, vegan beauty brand. The brand, called "Merit Beauty," is made up of minimalist vanity essentials including a complexion stick, highlighter, cheek color, mascara, brow pomade, lip oil and blending brush. This “clean,” “five-minute” makeup brand is the second beauty company from Power, the who brought Versed, a […] todayJanuary 11, 2021
insert_link Fashion The Official Dos and Don’ts of Cocktail Attire Dress codes are something people don't talk about enough. From white tie to cocktail attire, the gray area regarding what's acceptable to wear to these formal events is sizable. Today, we are here to talk all things cocktail party attire. Believe it or not, there are "rules" for dressing for this occasion. Below, the fashionistas at Who What Wear bring you the dos and don'ts of cocktail attire. Some of […] todayFebruary 14, 2020
insert_link Fashion The 6 Bikini Styles Jet-Set Celebs Are Packing This Summer With summer vacations on the fast approach for many of us, now's the time to talk swimwear. You may have been putting off investing in that key bikini until the very last moment. Well, you're in luck, because the editors at Who What Wear have all managed to agree on the five swimwear trends they're into, thanks to jet setting celebrities who have set the bikini fashion pace. And why not? […] todayJune 27, 2019
insert_link Fashion Brandon Maxwell talks Runway, Gaga, and Summer Must-Have’s If there is anyone who knows the ins and outs of Womenswear, it's award-winning fashion designer Brandon Maxwell. Since founding his luxury women's ready-to-wear label in 2015, Brandon has made quite a name for himself. Some of his accomplishments just this year include winning the CFDA Award for Womenswear Designer of the Year, dressing Lady Gaga for the 2019 Met Gala, and, last but not least, being a judge on […] todayJune 24, 2019
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