Helena Kaylin

Helena Kaylin, a veteran apparel and intimates industry expert who has held executive leadership positions with iconic intimates brands that include Victoria's Secret, Under Armour, Uniqlo, Lululemon and Calvin Klein, is launching MINDD™, a direct-to-consumer wireless bra company created specifically for the D+ shopper. MINDD's debut line – The For Life Collection – will introduce the first bras designed using MINDD Tech™, the brand's proprietary, innovative fit technology system. Despite […]