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Five Million People Signed Up to Buy Air Jordan 1 OG Dior Sneakers

Five million people – roughly the population of Ireland or New Zealand – registered for a chance to buy the limited-edition Air Jordan 1 OG Dior sneakers, Pietro Beccari, president and chief executive officer of Christian Dior Couture, said in an interview with WWD. The executive said 13,000 pairs of the coveted shoes were produced, with 5,000 pairs offered to Dior’s top clients, each of whom received a personal invitation. […]

todayJuly 6, 2020

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