Adidas

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Fashion

Breakout Trends from Milan Fall 2022 Runways

Milan is getting back to business after two consecutive seasons of party wear. Carefree clothes once admired for their happy-go-lucky shapes and mood-boosting palettes have taken a back seat to powerful tailored garments that convey the responsibility and privilege that come with making important decisions. As Fashionista reports, Italian brands still had fun with fashion for Fall 2022, sprinkling bow details and rosebud accents throughout, as well as spreading joy with sequin […]

todayMarch 17, 2022

Fashion

Adidas and Fear of God Announce Long-Term Partnership

The goal of the team-up is to revolutionize the performance basketball industry. Adidas has announced a long-term partnership with Fear of God, the cult-favorite apparel label led by Jerry Lorenzo, specifically within its basketball division. The team-up is more than a collaboration between two brands. (A press release announcing the news describes it as an "alliance.") According to Adidas, Lorenzo will have great influence over the creative and strategy for the company's basketball […]

todayJanuary 6, 2021

Tech Made Simple

Amazon’s Prime Day kicks off on October 13th but some are Available Now

Prime Day, Amazon’s annual deals extravaganza, will run from October 13th-14th, the company announced today. Amazon says the two-day shopping event will feature “over one million deals across every category,” including brands like Panasonic, Roborock, Keurig, Under Armour, Coleman, Adidas, Lacoste, Marvel, Ticwatch, and more. Amazon is aiming to support small businesses on its platform by incentivizing customers to buy from them in the run-up to Prime Day. Some deals […]

todayOctober 5, 2020

Health & Wellness

How to Exercise Safely with a Face Mask

The Centers for Disease Control and Prevention (CDC 2020) presently recommends that everyone wear a cloth face covering (mask) in public settings, where other social distancing measures are difficult to maintain in order to slow the spread of COVID-19. Exercise centers, gyms and fitness studios are now starting to re-open as the stay-at-home directives begin to ease throughout the U.S. and other countries. Exercise enthusiasts are wondering if it is […]

todayJuly 22, 2020

Fashion

James Harden Unveils adidas Harden Vol. 4 & Streetwear Collection With Daniel Patrick

James Harden and adidas have unveiled the latest installment in the baller’s footwear range, presenting a colorful new pack of the Harden Vol. 4 designed in partnership with Daniel Patrick. At a launch event in New York, Harden sported the vibrant “Pink Lemonade” edition, while showcasing other bold colorways including “Barbershop,” “Cookies & Cream,” and “Candy Paint.” This shoe represents the most lightweight iteration in Harden’s line-up, with the brand […]

todaySeptember 25, 2019

Fashion

Nike Is Leveraging Soccer, Fashion and Inclusivity to Boost Its Women’s Business

The 2019 FIFA Women's World Cup France Final on Sunday wasn't just a soccer match. Although the undeniable strength, athleticism and spirit displayed on the pitch that day certainly took center stage, the event came to symbolize so much more because of what led up to it, including female empowerment, the fight for equal pay, LGBTQ+ rights, the legitimacy of women's sports and, well, Nike. The biggest sports brand in the world […]

todayJuly 19, 2019

Fashion

Adidas and Others Invite You to Celebrate Pride on Your Feet

As June marks Pride Month and the 50th anniversary of the Stonewall uprising, many fashion and beauty brands are coming out to support the LGBTQ+ community in impactful ways. Several footwear brands are showing their support by creating capsule collections full of rainbow-themed items to bring color and pride to your feet, donating up to 100 percent of net proceeds to charities that benefit the LGBTQ+ community, including GLAAD, the […]

todayJune 13, 2019

Fashion

K-Pop’s Global Fashion Influence

With roots in the 1990s, K-pop — a mix of pop, rap, electronica, and other genres with a South Korean twist — is affecting far more than social media trends and billboard charts. Fans of the music are taking up charitable causes, and according to the global fashion search engine Lyst, they are also wearing the same designers as their beloved K-pop idols. In its “Year in Fashion” report, which […]

todayDecember 12, 2018

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