NBA’s Dallas Mavericks Given a New Platform via Golf

Topgolf Entertainment Group, a global sports and entertainment community, has engaged its hometown NBA franchise, the Dallas Mavericks, to create unmatched entertainment experiences for fans. The sports entertainment powerhouses will come together for promotional offers through game day activations, watch parties at Topgolf’s four venues in the Dallas/Fort Worth Metroplex, exclusive fan experiences and more.

With a growing sports entertainment platform and global fanbase, Topgolf sought to expand its reach in the community even further by bringing the fun and excitement of its brand to a likeminded leader in sports. Partnering with the Mavericks was a perfect fit.

“Topgolf is all about providing fun experiences in a unique atmosphere,” said Dallas Mavericks Owner Mark Cuban. “We provide 41 parties each season at the American Airlines Center for our fans and now Topgolf can help us bring a great experience for Club Maverick Members and our fans while we host Mavs watch parties at Topgolf venues.”

Nationally, Topgolf partners with popular sports franchises across the NHL, MLB, collegiate sports, motor sports and more to reach a diverse audience of fans. When looking for its first NBA partner, Topgolf felt the Mavericks brought a shared vision and excitement.

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