MPAA Celebrates 50 Years of Film Ratings

The Motion Picture Association of America (MPAA) released a report yesterday to celebrate the 50th anniversary of its film rating system. The report, “G” is for Golden: The MPAA Film Ratings at 50, includes the results of a new survey of American parents, never-before-released, comprehensive data on the nearly 30,000 films rated since 1968, and a detailed look at the history, evolution, and process behind the ratings.
The MPAA’s Classification and Rating Administration (CARA) was created by former MPAA President and CEO Jack Valenti and first announced on November 1, 1968. This voluntary program provided an alternative to government censorship of movies, and was designed first and foremost to help parents make informed viewing choices for their children, while protecting the First Amendment, the rights of filmmakers, and the creative process.

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