Food & Drink

Baskin-Robbins Now Offers Non-Dairy, Vegan Flavors

todaySeptember 11, 2019

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Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is dipping into the plant-based dessert category with the launch of two new mouth-watering non-dairy flavors. Both Non-Dairy Chocolate Chip Cookie Dough and Non-Dairy Chocolate Extreme became available at BR Stores in August.

 

The two non-dairy – yet flavor-full – menu items are vegan takes on classic fan-favorites. Made with a base blend of coconut oil and almond butter, the result is a dessert so rich and indulgent, you won’t be able to tell that it’s not the full-dairy version:

  • Non-Dairy Chocolate Chip Cookie Dough is made with cookie dough pieces, chocolate chunks and a chocolate ribbon.
  • Non-Dairy Chocolate Extreme contains chocolate chunks and a chocolate ribbon, and is also gluten conscious.

Both flavors contain no artificial dyes, which have been absent from all Baskin-Robbins ice cream since 2017 as part of Baskin-Robbins’ commitment to serving high-quality menu items. The Non-Dairy flavors are also free from preservatives, artificial flavors, high fructose corn syrup, and are Kosher.

 

“The Baskin-Robbins culinary team has been hard at work on our non-dairy flavors for over two years. It was important for us to take the time to get it right,” said Jeanne Bolger, Director of Research and Development, Baskin-Robbins. “Both flavors are so smooth and indulgent, and the final product delivers the incredible quality that our customers have come to expect from any Baskin-Robbins ice cream. We’re very proud of the result.”

 

With plant-based food sales increasing in double-digits across the country, Baskin-Robbins embraced the opportunity to expand their ice cream portfolio to non-dairy indulgences.  “We’re excited to expand our ice cream portfolio into the vegan space and offer our guests increased options, especially with such high consumer demand for a product like this,” said Carol Austin, Vice President of Marketing for Baskin-Robbins.

 

But wait, there’s more!  Baskin-Robbins is offering deliveries through DoorDash (www.DoorDash.com/baskinrobbins) to those who want to stock up on Non-Dairy options from the comfort of their home.


Photo Credit:  Everything You Need / Shutterstock.com

Written by: Vipology Staff Writer

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todaySeptember 11, 2019


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