Pusha-T Fosters Next Generation of Hip-Hop Talent

Passion, hard work and honesty are three things every rising hip-hop artist must have to succeed. Today, 1800® Tequila and hip-hop legend Pusha-T have partnered to find 10 aspiring hip-hop artists with those values to launch 1800 Seconds (:1800), a new recording and artist discovery platform that gives unsigned artists a chance to write and release one new three-minute track with the full production and marketing support of a record label.

1800 Seconds intends to seek out new sounds within hip-hop and support 10 on-the-rise artists to release music on a national scale. Each artist was handpicked by Pusha-T and given the opportunity by 1800 Tequila to record one three-minute track to present his/her unique sound to the world. Under Pusha-T’s curation, the 1800 Seconds music platform produced a 30-minute compilation album featuring 10 new tracks.

Currently President of G.O.O.D Music, Pusha-T is an inspiration to a new generation of artists and was chosen as the inaugural curator of this new music program from 1800 Tequila. Growing up in the fertile Virginia Beach hip-hop scene, he formed platinum-selling rap duo Clipse as a teenager, learning from pioneers Timbaland and The Neptunes’ Pharrell Williams and Chad Hugo. After more than 15 years as a major recording artist and coming off the success of his third studio album Daytona, the verified titan of hip-hop is pushing culture forward by supporting new talent.

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Photo Credit: Christian Bertrand / Shutterstock.com