Food & Drink

Chipotle Tests out a New Plant-Based Chorizo

todayAugust 25, 2021

Background
share close

Chipotle is testing plant-based chorizo in Denver and Indianapolis — its first new protein made from alternative ingredients in seven years.

The company developed its chorizo alternative internally, shunning Beyond Meat and Impossible Foods, which have recently struck deals with other fast food-chains for meat alternatives on their menus. Chipotle currently serves sofritas, a spicy tofu, and occasionally sells real chorizo.

In a press release, the fast food company stated:

Over the past year, Chipotle’s culinary team has worked relentlessly to develop a Plant-Based Chorizo recipe that aligns with the brand’s industry-leading Food with Integrity standards and delivers a craveable plant-based protein using only real ingredients. 

Chipotle’s breakthrough new Plant-Based Chorizo has the deep rich flavor of Chorizo and is made with ingredients grown on a farm, not in a lab. Ancho Chili and Chipotle peppers, ripe tomato paste, crushed garlic, Spanish smoked paprika, and Extra Virgin Olive Oil combine with natural protein sourced from freshly grown peas to deliver a product that guests will love, whether they’re committed to meatless lifestyles or just looking to add more plant-based options to their diet. Chipotle’s Plant-Based Chorizo is certified vegan, made with ingredients that you can pronounce and never frozen. This delicious plant-based option, packed with 20 grams of protein per serving, is free of artificial flavors, colors, and preservatives and is made without grains, gluten, or soy.”

“Plant-based lifestyles have continued to accelerate in popularity, and as a longtime leader in the category, we are exploring ways to give more variety to our fans,” said Chris Brandt, Chipotle’s Chief Marketing Officer. “We used real ingredients to create a plant-based protein with a deep, rich Chorizo flavor that can be enjoyed by everyone.”

As an incentive, Chipotle will offer a $0 delivery fee on all Plant-Based Chorizo orders via the Chipotle app and Chipotle.com from August 19 through August 29.


Photo Credit: Vadym Shapran / Shutterstock.com

Written by: Vipology Staff Writer

Rate it

Previous post

Hollywood-ES

Tia Mowry se asocia para lanzar “Eyes On The Prize”

Pearle Vision ha anunciado recientemente el lanzamiento de "Eyes On The Prize", una serie web de redes sociales en dos partes en la que se asocian con la reconocida experta en crianza y desarrollo juvenil Dra. Deborah Gilboa, autora de best-sellers del New York Times Kelle Hampton y protagonista de la serie web Quick Fix, la actriz Tia Mowry, para una conversación en línea informativa en vivo y una sesión […]

todayAugust 25, 2021


Subscribe

LISTEN WITH YOUR APP

0%