Women of Will Announces 2021 Hall of Fame Awards

BSN SPORTS, the nation’s largest direct marketer and distributor of sporting goods to the school and league markets and a division of Varsity Brands, in partnership with Under Armour® has announced recipients of the inaugural Women of Will Hall of Fame Awards. The first exclusive women’s high school sports sponsorship program of its kind, WOW was launched to support coaches and athletic departments across the country in their efforts to empower and encourage the next class of game-changing female athletes. The Hall of Fame Award, initially established in 2019, recognizes the top 5 Athletic Directors based on their commitment to the WOW mission and overall ability to empower female athletes and teams on their school campus.

Terry Babilla, President of BSN SPORTS, commented, “The Women of Will Program recognizes the determination and ambition that female athletes bring to the playing field every day as they set new standards and blaze paths for women’s athletic programs. In support of these powerful young women, we are thrilled to recognize these five Athletic Directors and Coaches from across the country who represent the ‘best of’ the WOW program. As champions uplifting and inspiring the next generation of women, we are honored to support them and their programs and look forward to another year successful year of expanding opportunities for WOW partners.”

Among other benefits, the Women of Will program offers exclusive pricing and access to Under Armour team apparel and gear along with tools and content specifically curated for the female athlete, which has helped the program grow to 240 partners nationwide – 40 of which have joined the WOW family in the first months of 2021.

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